Brands & Publications
Direct to PolicyHolder, Inc. specializes in the acquisition, conversion and retention of policy holders via copyrighted eCommerce marketing and fulfillment intellectual property and technologies. DTPH leverages in-house expertise in:
- Acquisition: Integrated Direct Response Marketing utilizing SEO, PPC, Email, Social Media, Print, Call Center, Affinity/Affiliate Relations and Direct Mail.
- Conversion: Conversion Rate Optimization utilizing AB/Multivariante testing, Heat Mapping and Click Mapping.
- Retention: Best in class customer retention utilizing Integrated Renewal Campaigns and Customer Surveys.
DTPH is the parent company for all customer facing insurance brands listed below. These include Massage Magazine Insurance Plus, beYogi, NACAMS, Beauty Insurance Plus and Elite Beauty Society. Collectively these brands have resulted in the profitable sale of over a quarter of a million B2B policies.
For over 30 years, MASSAGE Magazine has been the massage therapy profession’s best source for massage news, articles, videos, products, community and more. MASSAGE Magazine’s mission is to provide massage and touch therapists the tools, information and resources to help them succeed both in their businesses and their clinical skills. We give readers the latest news affecting the massage field, in-depth feature articles, educational technique articles, accessible business advice, informative profiles and inspiring stories of how touch promotes well-being on individual and global levels. MASSAGE Magazine also offers value added services to support the therapist community, including insurance and continuing education.
Founded in 1954, Chiropractic Economics is a chiropractic magazine that has focused on bridging the gap between what doctors of chiropractic learn about healthcare and what they need to know as entrepreneurs who command successful, thriving practices. We are the top-rated resource for chiropractic news, marketing, consulting, financial planning, attracting and retaining patients, and motivating and managing employees. We provide information for practicing chiropractors, with a focus on office management, patient relations, personal development, financial planning, legal, clinical and research data, and wellness and nutrition. Chiropractic Economics is a BPA audited publication.
Massage Study Buddy, brought to you by your friends at MASSAGE Magazine, is a study tool for massage therapy students to enable them to pass the MBLEx the first time. Want to study for the MBLEx the easy way? Study with Massage Study Buddy for FREE. We have included over 1,200 questions and flashcards designed to help you learn in a fun and engaging fashion. Think you are ready for the test? Use Massage Study Buddy to take practice tests that are designed to simulate the real thing.
Student DC is the online resource for student and future doctors of chiropractic, and those in their first years of practice. An educational resource from Chiropractic Economics magazine, here you’ll find articles from chiropractic thought-leaders that address tips and insights for getting the most out of chiropractic school and launching your first practice. Techniques, marketing, management, site selection, financing, and more. Our business is your success.